Every year thousands of newly hatched sea turtles scurry across tropical beaches and disappear beneath the waves.

They won’t be seen again for up to a decade.

Where they go during these ‘lost years’ is one of nature’s great mysteries, but what we do know is that these ancient creatures are today in danger of extinction and, without our help, could soon be lost forever.

So join us and let’s raise a glass to saving these incredible creatures.

Every drop of Lost Years rum we sell saves baby sea turtles. Working with our global charity partner, SEE Turtles, we help fund community-based conservation at key nesting sites across the Caribbean & Latin America. Check out our News pages for stories of some of the amazing conservation projects we've already supported.

In our first year alone, we raised enough money to save over 31,000 sea turtles, but with your help we'll save over 1 million in the next few years!

British couple Lee & Trudy Smith hit on the idea of 'great rum doing good' over dinner one night. Lee had toured one of the famous rum distilleries on the island that day, while Trudy and the children visited one of the local nesting beaches and heard how endangered these beautiful creatures are.

It took over a year to make the Lost Years dream a reality – sourcing incredible rums from some of the region’s most revered distilleries and partnering with non-profit SEE Turtles to ensure every penny raised makes a difference.

The brand was finally launched during the height of lockdown, in November 2020.

Now it's down to you!

Buying a bottle of Lost Years won’t just get you some of the best rum in the world, it’ll save up to ten hatchlings – ensuring they get to disappear beneath the waves and begin their own ‘lost years’ journey into the future.